Discover Niihama

Niihama is a charming city located in Ehime Prefecture, Japan. Known as the "Town of Roses," it's a place where traditional culture and modern industry coexist harmoniously. Niihama is home to the Niihama Taiko Festival, one of Japan's three largest festivals, which showcases massive drum floats and vibrant performances. This festival, held in October, is a must-see for visitors. The city is also renowned for Besshi Copper Mine, once one of the largest copper mines in Japan, now a historical site offering a glimpse into the city's industrial past. For nature lovers, the Yamane Park offers a serene environment with beautiful cherry blossoms in spring. Niihama's unique blend of tradition, industry, and nature makes it a fascinating destination for travelers seeking a less-trodden path in Japan.